Comments on: The value of showing your users how much they love you http://steveouting.com/2009/10/07/the-value-of-showing-your-users-how-much-they-love-you/ Journalist, consultant, entrepreneur ... Musings on digital media, Web 2.0/3.0, & news in the Internet era Wed, 02 May 2012 20:38:02 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: making money blogs http://steveouting.com/2009/10/07/the-value-of-showing-your-users-how-much-they-love-you/comment-page-1/#comment-42739 making money blogs Sat, 24 Oct 2009 04:47:30 +0000 http://steveouting.com/?p=854#comment-42739 Nice application. But is it user friendly? Is it convenient for users and readers? Nice application. But is it user friendly? Is it convenient for users and readers?

]]> By: Kurt Greenbaum http://steveouting.com/2009/10/07/the-value-of-showing-your-users-how-much-they-love-you/comment-page-1/#comment-40745 Kurt Greenbaum Wed, 07 Oct 2009 21:07:09 +0000 http://steveouting.com/?p=854#comment-40745 How does the app account for reading you on my RSS reader, where I extract tons of value -- but never see your website? How does the app account for reading you on my RSS reader, where I extract tons of value — but never see your website?

]]> By: Mike Krigel http://steveouting.com/2009/10/07/the-value-of-showing-your-users-how-much-they-love-you/comment-page-1/#comment-40738 Mike Krigel Wed, 07 Oct 2009 20:26:30 +0000 http://steveouting.com/?p=854#comment-40738 What I like about this app is that it's all about creating social signals. Feedback is good. As you say, you could encourage the user to visit other pages. Or you could ask them to help support the site by "Kachingling," when that becomes available. The idea is to encourage a desired behavior. It's got potential. What I like about this app is that it’s all about creating social signals. Feedback is good. As you say, you could encourage the user to visit other pages. Or you could ask them to help support the site by “Kachingling,” when that becomes available. The idea is to encourage a desired behavior. It’s got potential.

]]> By: Steve Outing http://steveouting.com/2009/10/07/the-value-of-showing-your-users-how-much-they-love-you/comment-page-1/#comment-40734 Steve Outing Wed, 07 Oct 2009 20:06:30 +0000 http://steveouting.com/?p=854#comment-40734 Crosbie: I can't grasp the meaning of your last sentence. I think SurfShare, like Attributor, is a technology that can be used by online publishers either stupidly or smartly. Nagging won't get you far. Offering your "best customers" special deals that they might like could inspire new revenue streams. Granting "points" to regular visitors holds potential. SurfShare, in my view, represents a new tool to experiment with. Use it to reward those who find value in your content or services, rather than nag or punish them, and you might find some benefit for publisher and reader. Crosbie: I can’t grasp the meaning of your last sentence. I think SurfShare, like Attributor, is a technology that can be used by online publishers either stupidly or smartly. Nagging won’t get you far. Offering your “best customers” special deals that they might like could inspire new revenue streams. Granting “points” to regular visitors holds potential. SurfShare, in my view, represents a new tool to experiment with. Use it to reward those who find value in your content or services, rather than nag or punish them, and you might find some benefit for publisher and reader.

]]> By: Crosbie Fitch http://steveouting.com/2009/10/07/the-value-of-showing-your-users-how-much-they-love-you/comment-page-1/#comment-40731 Crosbie Fitch Wed, 07 Oct 2009 19:53:50 +0000 http://steveouting.com/?p=854#comment-40731 So what do you want to do? Nag the reader for failing to stump up for the value they're obtaining/stealing? Or reward the reader for their loyalty and inevitable commendation of the site to their friends? The weaver of a basket neither berates the owner for failing to reimburse value obtained, nor rewards them for their excellent eye for craftsmanship. The basket weaver sells their baskets to those who want to buy them. Nothing to do with value extracted. It's the same for intellectual work. The literary craftsman sells their writing to those who will pay them for it. It was once a printer of copies. Tomorrow it is their readership. Readers pay for the writer's work, their writing. They will not pay for reading, the value they obtain. So, this idea of tracking the value that readers extract is a hiding to nothing. So what do you want to do?

Nag the reader for failing to stump up for the value they’re obtaining/stealing?

Or reward the reader for their loyalty and inevitable commendation of the site to their friends?

The weaver of a basket neither berates the owner for failing to reimburse value obtained, nor rewards them for their excellent eye for craftsmanship.

The basket weaver sells their baskets to those who want to buy them. Nothing to do with value extracted.

It’s the same for intellectual work. The literary craftsman sells their writing to those who will pay them for it. It was once a printer of copies. Tomorrow it is their readership.

Readers pay for the writer’s work, their writing. They will not pay for reading, the value they obtain.

So, this idea of tracking the value that readers extract is a hiding to nothing.

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